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Instinct Entertainment has just released version 3.6.7 of its WordPress e-Commerce cart and from an SEO & SEM perspective I would highly recommend using it.  Here are the enhancements that I think are most important:

WP e-Commerce now uses divs instead of tables
URL linking to products and images
RSS product feed widget
Share this / Digg Product social networking promo tools
Facebook Integration
Google Checkout Integration

Download WordPress e-Commerce 3.6.7

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