Twitter Idea for Garden Centers
The Wooden Shoe is a tulip farm in Oregon between Portland and Salem and every spring they hold a tulip festival. A friend of mine, whose mother is in town from Alaska, had planned to take a day trip there and I was invited along, but then she sent me an email.
Apparently the tulips are going to bloom late this spring and the farm has updated it’s “field report page” to read ” Due to the weather, the field is still green and there is almost no color.” Reading that, from April 4th on their website, made me think what a perfect opportunity they have for using Twitter to microblog and build anticipation about peak bloom and the best weekend or day to visit. Since they have events going on each weekend the could tweet those. They could even tweet the capacity of their parking for folks who are checking their iPhones as they tour the Mid-Willamette valley. They could also avoid some of the frequent calls they get about the condition of the gardens, the weather etc.
Thinking about how the Wooden Shoe could use Twitter also got me thinking about how my local nursery, the plant kind, could use it. As a gardener I can guarantee you that I am interested in when certain things happen. For example, I’d like to know when your organic vegetable starts are in. I’d like to know when something goes on sale, and I would certainly appreciate being updated if there’s a particular plant mold or bug that hits the area and what I should do about it or at least where on your site I can go to find out about it.
If you’re a business and your on Twitter drop us a comment below and let us know how you’re using Twitter to help your customers.
