Google has known for quite awhile that listings with images next to them are more likely to get clicked on.  In fact, a couple of years ago they came out with a policy for their adsense publishers to discourage images next to the adsense blocks.  What this means if you’re an author with a book to promote is that you may have a grand opportunity for some exposure here.  If you want to learn more go to books.google.com

Be sure when you’re submitting your books to think about what keyword terms you want it to rank for and optimize for those terms.

For all you folks who wonder why I am not taking issue with Google putting an image next to its own link while not doing so for others it’s not that I am not taking notice it’s just not the focus of this post.

The report said she was not on the first page for the term naturopathic portland. (This wasn’t quite true, but we’ll let that pass for the moment.

My client thought the report which was supposed to tell her how she could do better was rather lame and emailed the marketing consultant to let her know so. Here’s the reply she got that left me an lol state.

“Sorry you are disappointed with the analysis. I did a lot of searches, not just “naturopathic medicine Portland”. That was the only search I did not see you on the first few pages [actually the client has two first page placements for this term, but the author meant "naturopathic Portland"]. I included Portland in the phrase. I agree Naturopathic medicine would be too general and a waste of marketing dollars.

Some people that respond to that email we send out are those that need placement services. Most people are not in the top three spots EVERY time someone searches, so we are able to help them, by placing them there 24/7 . Congratulations for not benefiting from the review.

If I had not responded to your inquiry after seeing you had good placement I would not be doing my job.”

No, I didn’t capitalize all the letters in the word every the author did. Since I am not interested in costing her, her job I am not publishing the name of the company or the marketing consultant, but it does do an SEO heart good to read something like this. Yes, natural search works.